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The Importance of Knowing Your Local Vernacular
https://www.proz.com/translation-articles/articles/170/1/The-Importance-of-Knowing-Your-Local-Vernacular
Author: Serghei G. Nikolayev, Ph.D.
Serghei G. Nikolayev, Ph.D., is an associate professor at Rostov State University teaching Modern English word studies and stylistics. He regularly publishes theoretical articles in linguistics, as well as his own translations of English prose and poetry into Russian (over 100 published pieces). He resides in the city of Rostov-on-Don in the south of Russia. 
By Serghei G. Nikolayev, Ph.D.
Published on 06/3/2005