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Language:
English
Summary:
This webinar will present you with the benefits on implementing a marketing strategy for your freelance business. In an hour, you will learn how to define your goals and objectives, identify your target market, define your strongest selling points and plan your marketing budget. All participants will receive a complimentary marketing plan template, specifically designed to be both effective and easy to use.
Description
This webinar discusses the benefits of implementing a marketing strategy for your freelance business. It also discusses HOW to set up and implement a marketing plan to maximise the impact of your marketing actions and land more clients.
As a participant, you will receive a complimentary marketing plan template, specifically designed to be both effective and easy to use. As we go through the webinar, you will learn how to gather information and make strategic decisions on all the aspects of the marketing plan. As a result, by the end of the webinar you will know how to
- define your goals and objectives
- identify your target market
- define your strongest selling points
- plan your marketing budget
Target audience
This webinar is designed for freelancers willing to actively promote their business to land more clients.
Learning objectives
In this webinar you will learn how to
- define your goals and objectives
- identify your target market
- define your strongest selling points
- plan your marketing budget
Prerequisites
No previous knowledge required
Registration and payment information (click to expand)
Click to expand
To purchase your seat at this session please click on the "buy" button. Available slots are limited and will be assigned to registered and paid participants as soon as payment is reported. Early payment is advised in order to secure participation. Allow some time for payment processing if you are paying by wire transfer.
After your payment is received, your status will be changed to “registered and paid” and your spot for the session will be secured. An invoice and receipt of payment will be sent to you for your records.
How do I access the online platform?
72 hours before the webinar takes place, you will receive an invitation to join the session. Please, click the registration link or button provided in the invitation email and complete the registration form.
Software and system requirements (click to expand)
Click to expand
Virtual platform system requirements
For PC-based Users:
• Required: Windows® 8, 7, Vista, XP or 2003 Server
• Required: Internet Explorer® 7.0 or newer, Mozilla® Firefox® 4.0 or newer or Google™ Chrome™ 5.0 or newer (JavaScript™ and Java™ enabled)
• Internet Connection Required: Cable modem, DSL, or better Internet connection
• Recommended: Dual-core 2.4GHz CPU or faster with 2GB of RAM (recommended)
For Mac®-based Users:
• Required: Mac OS® X 10.6 – Leopard® or newer
• Required: Safari™ 3.0 or newer, Firefox® 4.0 or newer or Google™ Chrome™ 5.0 or newer (JavaScript™ and Java™ enabled)
• Internet Connection Required: Cable modem, DSL, or better Internet connection
• Required: Intel processor (2GB of RAM or better recommended)
To Use VoIP (microphone and speakers or headset):
• Required: Fast Internet connection (700Kbps or more recommended)
• Required: speakers or headset (USB headset recommended)
• NOT required: Microphone - attendees can communicate with the trainer through incorporated chat.
Recommendations
• For the visual section of the training course, we recommend that you have a 64kbps link. This means using an ISDN line or Broadband. Wireless connection is NOT recommended.
• For the audio section of the training course, we recommend that you have a headset or speakers.
• We recommend that you log in 30 minutes in advance of the start time to prepare for the training course.
Courses will be open half an hour before the start time. Please login before the start time to ensure that everything on your system is working correctly.
Bio: Alessandra Martelli is a freelance translator and copywriter working in the industry since 2002. Alessandra specializes in translation and copywriting projects in the fields of Marketing & Advertising, Market research and Tourism, and she is the “Italian voice” of some of the most important brands operating in the fields of luxury, tourism & hospitality, B2B services worldwide.
Conference speaker and professional trainer, Alessandra provides hands-on actionable training to freelance translators willing to improve their skills both as professionals and as business owners.
Doreen Schäfer Spain Local time: 02:36 Member (2006) English to German
Very informative
Feb 11, 2014
First of all thank you for this interesting webinar! It gave me quite some approaches, I didn't think about before.
However, I was wondering where we can get the corresponding materials (presentation, the plan template, etc.). I thought we would get an e-mail where we can download it, but I haven't received anything. Did I miss something or hasn't it been sent out yet? Thank you for clarification.
Subject:
Comment:
The contents of this post will automatically be included in the ticket generated. Please add any additional comments or explanation (optional)
First of all thank you for this interesting webinar! It gave me quite some approaches, I didn't think about before.
However, I was wondering where we can get the corresponding materials (presentation, the plan template, etc.). I thought we would get an e-mail where we can download it, but I haven't received anything. Did I miss something or hasn't it been sent out yet? Thank you for clarification.
Hello Doreen,
I have resent the link to materials as requested. Hope this helps.
My bests, Helen
Subject:
Comment:
The contents of this post will automatically be included in the ticket generated. Please add any additional comments or explanation (optional)
Doreen Schäfer Spain Local time: 02:36 Member (2006) English to German
Thank you!
Feb 11, 2014
Well received. Thanks for the quick help!
Subject:
Comment:
The contents of this post will automatically be included in the ticket generated. Please add any additional comments or explanation (optional)
