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English to Norwegian: Sustainability in Fashion Overview General field: Other Detailed field: Textiles / Clothing / Fashion
Source text - English Sustainability in Fashion Overview
Topic: Fashion Words: 403 Pages: 1 Jul 10th, 2022
The modern fashion industry has faced a tremendous shift in rethinking its
manufacturing and reducing the mass-produced garments to fight the environmental impact of the current fashion business. I have many favorite clothing items in my wardrobe; however, I do my best to eliminate the number of clothes and shopping, in general, to support the new ecological system in fashion. I have one T-shirt that I have recently purchased from the Mango brand (Fig. 1). It is a mineral dye organic cotton T-shirt, short-sleeved, in light pink colour. One of the main reasons I decided to buy a fashion item from Mango is that it recently launched the new sustainable and environmentally-friendly clothing line, Mango Committed.
I was very intrigued by this new idea behind Mango as a mass fashion retailer. According to the brand itself, Mango is “on a journey to making fashion more sustainable and ethical” (Mango, 2021). Such a forward-thinking vision entails the decision of the brand to be committed as the way to express Mango’s willingness to act and help change the world to make it a better place to live in the future. The natural dyes that my T-shirt contains are made from organic pigments extracted from plants and minerals. According to Gordon and Hill (2015), contemporary fabric dyeing and associated environmental pollution pose critical concerns that have “a historical precedent in the development of chemical dye processes in the nineteenth century” (p. 91). The sustainable approach to running the fashion industry in terms of textile dyeing is focused on minimizing pollution, waste, and water consumption.
Mango follows an essential business practice toward environmental, economic, and social sustainability. The brand claims that 79% of its garments have sustainable properties with a promise to keep it 100% by 2022 (Mango, 2021). I believe that this is a crucial step toward committing a material difference in fashion production and addressing the accelerating adverse impact of the mass market. However, despite the sustainable approach in fashion, Mango still keeps producing the main collection instead of focusing more on a capsule clothing line. Sustainable clothes remain to be mass-produced, affecting the future of our planet. The company should also focus more on designing for the longevity of the use (Bruns, 2019, p. 88). The durability mindset and a slow fashion philosophy are imperative for responsible marketing mindful of people and the planet.
References
Burns, L. D. (2019). Sustainability and social change in fashion. Bloomsbury.
Gordon, J. F., & Hill, C. (2015). Sustainable fashion: Past, present, and future. Bloomsbury.
Mango (2021). Dear planet, we are committed. Web.
This paper was written and submitted to our database by a student to assist you with your own studies. You are free to use it to write your own assignment, however, you must reference it properly.
Sustainability in Fashion Overview | Free Essay Example (studycorgi.com)
Den moderne moteindustrien har stått overfor et enormt skifte når det gjelder å revurdere produksjonen, og redusere masseproduserte plagg for å bekjempe miljøpåvirkningen fra dagens motebransje. Jeg har mine favorittplagg i garderoben; men jeg gjør mitt beste for å kutte ned på antall plagg og shoppingturer for å støtte det nye økologiske systemet innen mote. Jeg har en T-skjorte som jeg nylig kjøpte på Mango. Det er en kortermet T-skjorte i organisk bomull, farget lys rosa med en mineralfarge. En av hovedgrunnene til at jeg valgte å handle hos Mango er at de nylig har lansert en miljøvennlig kleslinje, Mango Committed.
Jeg ble veldig fascinert av denne nye ideen bak Mango som er en massemoteforhandler. Ifølge merket selv er Mango “på en reise for å gjøre mote mer bærekraftig og etisk” (Mango, 2021). En slik fremtidsrettet visjon innebærer at avgjørelsen til merket om å være forpliktet er måten Mango utrykker handlingsvilje, og bidrar til å endre verden for å gjøre den til et bedre sted å bo i framtiden. De naturlige fargestoffene som T-skjorten min inneholder, er laget av organiske pigmenter fra planter og mineraler. Ifølge Gordon and Hill (2015) utgjør moderne fargestoffer og tilhørende miljøforurensning kritiske bekymringer som har “en historisk presedens i utviklingen av kjemiske fargeprosesser i det nittende århundre” (s.91). Den bærekraftige tilnærmingen til å drive moteindustrien når det gjelder tekstilfarging er satt søkelys på å minimere forurensning, avfall og vannforbruk.
Mango følger en viktig forretningspraksis mot miljømessig, økonomisk og sosial bærekraft. Merket påstår at 79% av stoffet deres består av bærekraftige egenskaper, med et løfte om 100% innen 2022 (Mango, 2021). Jeg tror at dette er et avgjørende skritt mot å gjøre en forskjell i moteproduksjonen og adressere den stadig økende negative effekten av masseproduksjon. Men til tross for den bærekraftige framtoningen innen mote, produserer Mango fortsatt hovedkolleksjonen sin i stedet for å fokusere mer på en kapselbasert kleslinje. Bærekraftige klær gjenstår å bli masseprodusert, og det går ut over framtiden til planeten vår. Firmaet burde også sette søkelys på design med lang levetid (Bruns, 2019, s.88). Å tenke holdbarhet og en saktere motefilosofi er avgjørende for en ansvarlig markedsføring som har folk og planetens beste i tankene.
Referanser: Burns, L. D. (2019). Sustainability and social change in fashion. Bloomsbury.
Gordon, J. F., & Hill, C. (2015). Sustainable fashion: Past, present, and future. Bloomsbury.
Mango (2021). Dear planet, we are committed. Web.
This paper was written and submitted to our database by a student to assist you with your own studies. You are free to use it to write your own assignment, however, you must reference it properly.
Sustainability in Fashion Overview | Free Essay Example (studycorgi.com)
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English to Norwegian native translator with a background from working offshore on a ship. Managing cold food and customer service. In charge of all cleaning and laundry service. English was the main language used onboard.
I`ve worked for Five years as an accountant. Mostly clients with agricultural business. I also have experience in the fish export industry. And in retail with women's clothing.
My passion in life is traveling. Learning about food, people, and culture, especially in Asia. Two courses in Universitas Udayana studying the Indonesian language. My hobbies are my dog, hiking in nature, fashion, and music.
Now, with "The Translator Academy" I`m taking an online course to pursue my passion for language learning how to become a translator.
Keywords: Norwegian, norsk, norsk bokmål, translator, retail, customer service, fashion, travelling, Asia, Indonesian. See more.Norwegian, norsk, norsk bokmål, translator, retail, customer service, fashion, travelling, Asia, Indonesian, offshore, dog, interior, food, cleaning, account, accounting, agricultural accounting, export, certificate of origin, fish export, instructions for use, IFU, user guide, . See less.
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