Oct 16, 2018 11:55
5 yrs ago
English term

insell

English to Polish Bus/Financial Business/Commerce (general)
Pojawia się to w kontekście analizy sprzedaży dealerów samochodowych (obok Market Share, Total Sales) itp.
Zastanawiam się czy nie chodzi o sell-in
https://www.proz.com/kudoz/english-to-polish/marketing-marke...

Ktoś się z tym spotkał może?
References
insell

Discussion

geopiet Oct 16, 2018:
obydwa terminy w jednym dokumencie https://le.utah.gov/~2015/bills/hbillint/HB0290S02.pdf
Kasia_Marciniak (asker) Oct 16, 2018:
U mnie zamiast RMA jest PMA, czyli primary market area.
geopiet Oct 16, 2018:
re: myślę, że o to chodzi udało się :)
geopiet Oct 16, 2018:
RELEVANT MARKET AREA (RMA) area of sales responsibility exclusively assigned to a dealer in the manufacturer/dealer agreement - https://www.dealernews.com/DN-Academy/Management/post/franch...

---

Insell occurs when a dealer of the same line make who is outside the RMA sells new vehicles into the RMA
Kasia_Marciniak (asker) Oct 16, 2018:
@Geopiet: myślę, że o to chodzi.
Mam to na przykład w wyrażeniu 'sales lost to insell'
To miałoby sens: sprzedaż pojazdów przez dealera/dealerów spoza danego obszaru
geopiet Oct 16, 2018:
utracone zyski z potencjalnych sprzedaży pojazdów spowodowane sprzedażą takiego samego pojazdu przez konkurencyjną firmę spoza danego rynku .... ?

Reference comments

13 mins
Reference:

insell

Honda defines in-sell as: "Identifies Honda registrations 'within a market that were sold by dealers located outside the market area. " - https://www.nmvb.ca.gov/protest/final_decisions/PR-1945-1948... page 15

-----

Insell occurs when a dealer of the same line make who is outside the RMA sells new vehicles into the RMA. - https://www.nmvb.ca.gov/protest/final_decisions/PR-1945,1947... - page 13

----

"Cross-sell" is an industry term for sales into a geographic area by other same line-make dealers in the same area. It is distinguishable from insell which consists of sales in an area by same line-make dealers located outside the area. - https://www.nmvb.ca.gov/protest/final_decisions/PR-1624-98.P... - page 26
Peer comments on this reference comment:

agree Frank Szmulowicz, Ph. D.
1 hr
Something went wrong...
Term search
  • All of ProZ.com
  • Term search
  • Jobs
  • Forums
  • Multiple search